The Content Engine is our own product: an automated content system that continuously researches search queries, writes articles in your brand voice and publishes them on your website. Every article is optimised for Google and for AI answers in ChatGPT, Perplexity and AI Overviews. You keep the quality check, the engine keeps the pace.

Who it is for

For everyone who wants content,
but never gets round to it.

Publishing consistently decides whether you get found. The engine holds the pace, even when your week is full.

Service businesses

Your knowledge is your product, but writing slips off the list every week. The engine turns your expertise into articles customers find the moment they search.

Growing SMEs

You compete with players that have a full content team. The engine gives you the same publishing rhythm, without having to hire anyone.

Marketing teams

Plenty of strategy, not enough hands. The engine takes over the ongoing production, your team keeps control and the final edit.

What the engine does

From search query to
published article.

Not a handful of loose texts, but an ongoing system: every article is researched, written in your voice and built to be cited.

Research & planning

The engine continuously researches the questions your customers ask, in Google and of AI assistants. That produces a content calendar with topics matching what people really search for, not what happened to look fun to write.

Driven by real search queries

Writing in your brand voice

Every article is written in your tone of voice, with your terminology and your positions. Including internal links to your most important pages and a structure AI systems can cite. It reads like you, because it is tuned to you.

Your tone of voice

Publishing & learning

Approved articles go live on your website automatically. After that the engine measures what performs: which topics bring traffic and where AI answers mention you. What works gets a follow-up, what lags behind gets adjusted.

Gets smarter every month

How it works

From intake to autopilot.

01week 1

Brand voice intake

We capture your tone of voice, audience and core topics. The engine is tuned fully to your brand.

02week 2

Calendar & approval

You get a content calendar with planned topics. You approve or adjust before anything is written.

03ongoing

Production & publishing

The engine researches, writes and publishes to the calendar. Every article passes a human quality check.

04monthly

Reporting & adjusting

You see which articles bring traffic and AI mentions. On that basis we adjust the course.

Curious what the engine
would write for you?

Ask for a demo and see content in your own brand voice.

Ask for a free demo →

Stop publishing and you disappear from the conversation. In Google, and in the AI answer.

Niels

Head of SEO, Green Creatives

Visibility is not a project you finish, it is a rhythm you keep. That is why we built an engine that never loses that rhythm.

Niels puts it like this:

“Publishing consistently always beats working very hard now and then.”

Blog

Frequently asked questions
about the Content Engine

Click a question for the answer.

What does the Content Engine cost?

You pay a fixed monthly fee that depends on the publishing pace and the size of your website. After the free demo you get a concrete proposal with a fixed price per month, no open ending.

How does the content stay in our brand voice?

During the intake we capture your tone of voice: how you write, which words you use and which positions you take. The engine writes inside that profile and every article passes a human quality check. Your feedback is fed back in, which sharpens the brand voice over time.

Is AI content not bad for SEO?

Google judges content on quality and usefulness to the reader, not on who or what wrote it. Poor bulk content does get penalised, but the engine is the opposite of that: every article is based on real search queries, written in your brand voice and checked by a human before it goes live.

How many articles do we get per month?

We agree that together. The publishing pace depends on your market, your goals and your budget. More important than the number is the rhythm: search engines and AI systems reward consistency, and that is exactly what the engine holds on to.

Can we follow along and adjust?

Yes. You see the content calendar with planned topics up front and you approve or adjust it. You can also have articles changed after publication. You stay in control, the engine does the work.

What is GEO?

GEO stands for generative engine optimisation: making sure AI systems such as ChatGPT, Perplexity and Google AI Overviews name and cite your business in their answers. The engine builds the right structure, internal links and source citations into every article, so you are findable in Google and in the AI answer.

Put your content on autopilot.

Ask for a free demo and see straight away how the engine writes in your brand voice.

Ask for a free demo →Book a strategy call

Content that keeps writing itself.

What is the Content Engine?